Author(s): Prof. Prashant S. Acharya
Published in: International Journal of Engineering Research & Technology
License: This work is licensed under a Creative Commons Attribution 4.0 International License.
Volume/Issue: Volume. 6 - Issue. 10 , October - 2017
Purpose-The purpose of this paper is to provide a grid method to design poster and magazine in easiest way through structural grid. It is also a solution to derive grid model for designers in expressive and more organized way. Design/ Methodology/Approach: The process followed in this study, brings a structured method by using a tree structure an element from nature in a specific order to avoid anarchy and arbitrariness. Findings- The system generates the original grid itself and completely determines the mapping of objects to position within the grid which gives a guided style sheet specified for the layout. Research implications/ limitations- The present study examined the process with amateur designers to design poster as defined in paper. As per feedback received, more complex grid could be designed to formulate layout for magazine design. Practical implications- As per the method defined in this paper, to achieve good visual layout, more experimentation is advised to present ordered message together to get uniformity by gathering content, image, graphics and photographs for strong communication. Originality/ Value- The paper provides simple method to provide a design solution for amateur/ non designers.
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